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Idris & Sabrina Elba Embody Timeless Love in Calvin Klein’s Eternity Campaign

Photo Credit: Mert Alas for Calvin Klein

Calvin Klein unveils a captivating new chapter for its iconic Eternity fragrance, enlisting real-life power couple Idris and Sabrina Elba as the faces of the brand. Renowned for their individual talents and shared strength as a couple, the Elbas epitomize the timeless love story that Eternity represents, bringing a contemporary twist to the iconic fragrance.

Captured by renowned fashion photographer Mert Alas, the campaign portrays Idris and Sabrina in moments of intimacy and connection, echoing the essence of enduring love. With visuals inspired by profound connection and desire, the campaign offers a modern interpretation of Eternity’s longstanding legacy.

This collaboration marks a significant moment for both Calvin Klein and the Elbas, showcasing the brand’s commitment to featuring iconic couples in its Eternity campaigns while reflecting the evolving landscape of love and partnership. For the Elbas, the campaign provides a global platform to celebrate their genuine connection and shared journey.

In a joint statement, Idris and Sabrina express their excitement about being part of the historic Calvin Klein Eternity campaign, emphasizing how the fragrance represents their united strength and growth as a couple in a modern world.

The campaign coincides with the launch of Eternity Aromatic Essence, the latest addition to the Eternity fragrance portfolio. With scents available for both men and women, characterized by elevated and bold aromatic fragrances, the new addition is connected by a unique coconut note.

Set to be showcased across various platforms, including television, digital, social media, and print advertisements, the campaign featuring the S’ABLE Labs co-founders as ambassadors reinforces Eternity’s status as a symbol of enduring love and connection.

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In summary, Calvin Klein’s Eternity campaign with Idris and Sabrina Elba encapsulates the essence of timeless love, offering a contemporary interpretation that resonates with audiences worldwide.

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